Southwark gets real for Real Nappy Week 2015

After a successful pilot, Veolia and Southwark Council are proud to launch an exclusive free real nappy trial pack - worth £50 - to mark Real Nappy Week 2015, which begins on 20 April.

New parents in Southwark can save at least £500 per child using real nappies. Many parents also favour the soft comfortable fabrics as well as the fun and functional designs.
The free real nappy trial pack consists of:

  • 3 x real nappies – one from each of the leading British stockists
  • 50 x flushable liners
  • 1 x velcro fastening wrap
  • 1 x wet bag

92% of parents from the pilot would recommend the pack to friend or relative. They also “noticed the reduction in waste straight away” and “only use disposables 25% of the time now”.
 
Ian McGeough, who co-ordinates the project for Veolia in Southwark says “The pilot has been a huge success – more than doubling the take-up from the previous voucher scheme and giving Southwark residents  free, hands-on experience of Real Nappies before deciding if they’re right for their child.”
 
Councillor Darren Merrill, cabinet member for environment and recycling, said: “In Southwark we’re committed to reducing waste and encouraging re-use whenever possible. Real nappies are a great way to do this, not only are they cheaper for parents but they help to keep Southwark a cleaner and greener place to live, work and visit.”
 
Real nappies are suitable for use with new born babies right up to potty training. All nappies are one-size-fits-all and suitable for boys and girls. They are suitable for babies weighing 9lb-35lb and come with a detailed instruction booklet. There is also no obligation to purchase any nappies beyond those in the pack.
 
Real nappies are promoted across the UK predominantly because of their environmental and financial benefits.  Currently the UK throws away three billion disposables every year with 90% going to landfill.
 
Parents or soon to be parents who live in Southwark can apply for a free trial pack by filling in an online form at www.southwark.gov.uk/nappies.
 
Further information about Real Nappy Week 2015 can be found at www.goreal.org.uk/real-nappy-week.